![]() ![]() ![]() ![]() At present, Free Fire by Garena is making the greatest impact by growth. Gamers love its ability to deliver action and – importantly – unpredictable outcomes. Free Fire Also surpassed PUBG Mobile as the top Shooter game with the most lifetime downloads.īattle Royale is a relatively new category, which has its roots in 2010s survival games such as Minecraft and ARMA 2. In particular, Free Fire has been in high demand in 2021, ranking #1 by global downloads among Battle Royale games, and #2 among all games - a testament to the popularity of the subgenre on mobile devices. Indeed, the health of the market is so good that we expect total spend on mobile gaming to pass $120 billion this year.ĭiving deeper, it's clear to see the extraordinary impact of the Battle Royale sub-genre on the space. ![]() Monthly spend on games per device at $9 - up 45% on 2019.Weekly game downloads at more than one billion - up 25% on 2019.The headline numbers reveal prodigious growth across all the key mobile games metrics: Proof of this comes in App Annie's 2021 Mobile Gaming Tear Down report, which explores the key trends on subgenres, monetization and user acquisition for H1 2021. But there's no doubt that the Battle Royale genre is currently dominating the attention of players. Of course, this is not a perfect analogy. Who's winning this fight to the death? In terms of time spent, the Battle Royale sub-genre itself. It's possible to think of the entire mobile gaming industry as a giant Battle Royale showdown: fierce competition, loads of competing genres, only the strongest survive. ![]()
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